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For Smoother Claim Settlement, Aviva Life Insurance Launches ‘30 – Minute Claim Decision’

Aviva Life Insurance Company is known for its customer-centric culture and with the launch of ‘30 – Minute Claim Decision’ it has taken another innovative step to further improve its customer experience when one approaches the company for death claim process.

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The real face of an insurance company is seen when one reaches to the company for claim settlement. Most of the times, an insured or his/her family reaches out to the insurance provider for claim settlement when they are in grief and at that situation, quick response is largely appreciated. And Aviva Life Insurance Company works the best at that time by providing the best service by introduction of‘30 – Minute Claim Decision’. Under this feature, Aviva provides the decision to the family of its customer regarding the claim settlement within 30 minutes.

This process mainly focuses to ensure that the request for the death claim at the branch of Aviva Life Insurance Company is processed immediately so that the family of the customer can get the document verification at the branch only. The letter of claim settlement is given to the family within 30 minutes at the branch itself so that no hustle is created later regarding the same.

This ‘30 – Minute Claim Decision’ process is provided to the beneficiaries of the life insurance holders of Aviva who are eligible. The life insurance plans that have completed 3 or more consecutive years with Aviva in which the amount that is to be claimed is not more than Rs.15 Lakh and do not require any verification at the field are eligible to avail this facility.

All the necessary documents should be submitted to the company within the working hours of any working day and at any branch of the Aviva Life Insurance Company. However, in the situation of ULIP, if one is filing the claim after 3 PM, then the letter of claim settlement is provided on the following working day.

The Chief People, Operations, and Customer Experience Officer of Aviva Life comments on the ‘30 – Minute Claim Decision’ and says that Aviva Life Insurance Company is continuously working to provide the best customer experience to its customers and constantly introducing some of the unique services to achieve the same and ‘30 – Minute Claim Decision’ is one of the finest examples for the same. This service is offered to provide a simple and hassle-free claim settlement process to the beneficiary of the insured and offer literal support to the family at the situation of distress.

Not only the customers of Aviva have taken this initiative gracefully, but it has really improved the claim settlement ratio of Aviva Life Insurance Company. And the satisfied and happy customers are the key to any business. Some of the top comments that Aviva has received from its customers are –‘fast and outstanding service’, exemplary customer service’, ‘Claim settlement only in 30 minutes', ‘great service especially at the time of claim settlement', etc.


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