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Benefits of Buying Online ULIP Over Offline ULIP
Unit Linked Insurance Plans (ULIPs) have emerged as a popular investment option, offering a unique blend of insurance and investment under a single plan. The method of purchasing ULIPs has evolved, presenting consumers with a choice between online and offline platforms. While traditional offline ULIPs involve dealing with agents and physical paperwork, online ULIPs offer a streamlined, digital approach. This shift to online purchasing brings multiple benefits, making it a preferred option for investors.
ULIP Plans
- Plan starting from ₹1,000/month
- Save upto ₹46,800 in Tax under section 80C^
- Zero LTCG Tax¶
- In built life cover
- 4.8++ Rated
- 13.2 Crore Registered Consumer
- 53 Partners Insurance Partners
- 6.29 Crore Policies Sold
We are rated++
13.2 Crore
Registered Consumer
53
Insurance Partners
6.29 Crore
Policies Sold
Top performing plans˜ with High Returns**
Invest ₹10K/month & Get ₹1 Crore# Tax-Free*
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- Benefits of Buying Online ULIP Over Offline ULIP
List of ULIP Funds ~
Fund Name
AUM
NAV
Returns (in %)
3 Year
5 Year
10 Year
Top 300 Fund
SBI Life
AUM:1,981 Cr
1,981 Cr
NAV
52.61
1.15%
Returns
9.63%
Opportunities Fund
HDFC Life
AUM:35,377 Cr
35,377 Cr
NAV
69.29
2.51%
Returns
16.21%
Highest Returns
High Growth Fund
Axis Max Life
AUM:12,572 Cr
12,572 Cr
NAV
103.54
3.58%
Returns
22.84%
Highest Returns
Opportunities Fund
ICICI Prudential Life
AUM:3,551 Cr
3,551 Cr
NAV
54.01
1.62%
Returns
13.39%
Highest Returns
Multi Cap Fund
Tata AIA Life
AUM:9,938 Cr
9,938 Cr
NAV
57.91
1.99%
Returns
16.43%
see more plans
Disclaimer :
˜The insurers/plans mentioned are arranged in order of highest to lowest first year premium (sum of individual single premium and individual non-single premium) offered by Policybazaar’s insurer partners offering life insurance investment plans on our platform, as per ‘first year premium of life insurers as at 31.03.2025 report’ published by IRDAI. Policybazaar does not endorse, rate or recommend any particular insurer or insurance product offered by any insurer. For complete list of insurers in India refer to the IRDAI website www.irdai.gov.in
What are ULIP Plans?
ULIP stands for Unit Linked Insurance Plan. It's a financial product that combines life insurance coverage with investment opportunities. When you pay a premium for a ULIP, a portion goes towards life insurance, protecting your family financially in case of your death. The remaining part of the premium is invested in the funds you choose. ULIPs offer you various equity and debt fund options, allowing you to customize the investment risk. This way, ULIPs provide a chance to grow your money over the long term while also offering life insurance protection.
Benefits of Buying Online ULIPs over Offline ULIPs
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Cost-Effectiveness:
Online ULIPs are generally cheaper than offline ULIPs. The primary reason for this cost difference is the absence of intermediaries in the online purchase process. When you buy an offline ULIP, a portion of your premium goes towards distribution costs, which include agent commissions and other related expenses. In contrast, online ULIPs eliminate these costs, ensuring the entire premium amount is invested in the fund. The only applicable charges are policy administration costs, fund management fees, and mortality charges, making online ULIPs more economical.
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Time-Saving:
Purchasing an online ULIP is a time-efficient process, and portfolio goals define which SIP is best to choose when individuals look for flexible, goal-oriented financial products that can be managed digitally. You can buy a policy at any time, from anywhere, without the need to visit a company office or meet with an agent. The online application process is straightforward: you simply visit the company's website, fill in your details, and either email scanned documents or send them via courier. This convenience is not present in the offline method, which requires you to take time out of your busy schedule to meet with an agent, complete documentation, and follow through on various formalities.
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Informed Decision-Making:
Buying an online ULIP involves thorough research and personal analysis. You have the opportunity to read every detail about the policy, compare it with other options, and determine whether it meets your specific needs. This independent research ensures that your decision is well-informed and customized to your requirements. On the other hand, when purchasing an offline ULIP, the agent’s recommendations and preferences might overshadow your own, potentially leading to a less optimal choice.
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Comparison Tools and Reviews:
The online environment provides various tools and resources that help you compare different ULIP products. These tools allow you to evaluate key features, benefits, and costs of multiple plans, aiding in selecting the best policy for you. Additionally, online reviews and ratings offer insights from other policyholders, giving you a clearer picture of the product’s performance and customer satisfaction. Such comparative analysis and feedback mechanisms are usually not available with offline ULIPs.
Latest ULIP NAVs
| Fund Name | NAV  |
AUM |
5 Yr Returns |
10 Yr Returns | |
|---|---|---|---|---|---|
| SBI Life Balanced Fund | ₹69.13 | ₹21160 Cr | 7.13% | 9.38% | |
| SBI Life Bond Fund | ₹50.28 | ₹16781 Cr | 5.47% | 6.72% | |
| SBI Life Equity Fund | ₹179.55 | ₹81025 Cr | 8.69% | 10.96% | |
| SBI Life Equity Optimiser Fund | ₹50.13 | ₹2622 Cr | 9.42% | 10.84% | |
| SBI Life Growth Fund | ₹87.68 | ₹2913 Cr | 8.34% | 10.67% | |
| SBI Life Money Market Fund | ₹36.68 | ₹444 Cr | 5.76% | 6% | |
| SBI Life Top 300 Fund | ₹52.61 | ₹1981 Cr | 8.83% | 11.66% | |
| SBI Life Pure Fund | ₹24.33 | ₹1150 Cr | 8.08% | - | |
| SBI Life Bond Optimiser Fund | ₹21.91 | ₹3238 Cr | 6.97% | - | |
| SBI Life Balanced Pension | ₹69.63 | ₹805 Cr | 7.82% | 10.26% | |
| SBI Life Bond Pension | ₹44.7 | ₹530 Cr | 5.35% | 6.99% | |
| SBI Life Equity Pension | ₹67.78 | ₹11842 Cr | 9.73% | 11.82% | |
| SBI Life Growth Pension | ₹68.71 | ₹632 Cr | 8.97% | 11.18% | |
| SBI Life Money Market Pension | ₹33.9 | ₹142 Cr | 5.71% | 5.98% | |
| SBI Life Equity Optimiser Pension | ₹53.7 | ₹976 Cr | 9.34% | 11.67% | |
| SBI Life Top 300 Pension | ₹51.11 | ₹710 Cr | 8.87% | 11.73% | |
| SBI Life Midcap Fund | ₹43.85 | ₹55035 Cr | 16.18% | - | |
| SBI Life Corporate Bond Fund | ₹16.37 | ₹1025 Cr | 5.5% | - | |
| SBI Life Equity Elite II | ₹47.44 | ₹12182 Cr | 8.32% | 10.63% | |
| SBI Life Index | ₹43.37 | ₹102 Cr | 9.14% | 11.15% | |
| SBI Life Index Pension | ₹45.27 | ₹27 Cr | 9.26% | 11.19% | |
| SBI Life Discontinued Policy Fund | ₹25.38 | ₹10703 Cr | 5.67% | 6.03% | |
| SBI Life Equity Elite | ₹80.84 | ₹13 Cr | 11.25% | 13.48% | |
| SBI Life P-E Managed | ₹35.93 | ₹215 Cr | 7.96% | 9.39% | |
| SBI Life Guaranteed Pension GPF070211 | ₹26.42 | ₹2 Cr | 5.13% | 6.55% | |
| SBI Life Bond Pension II | ₹23.32 | ₹29088 Cr | 5.24% | 6.36% | |
| SBI Life Equity Pension II | ₹37.9 | ₹12141 Cr | 8.77% | 11.42% | |
| SBI Life Money Market Pension II | ₹20.71 | ₹1532 Cr | 5.48% | 5.73% | |
| SBI Life Discontinue Pension Fund | ₹21.43 | ₹6775 Cr | 5.68% | - | |
| SBI Life Group Growth Plus Fund | ₹54.28 | ₹3 Cr | 7.55% | - | |
| SBI Life Group Debt Plus Fund | ₹39.74 | ₹113 Cr | 6.16% | - | |
| SBI Life Group Balance Plus Fund | ₹46.99 | ₹11 Cr | 6.94% | - | |
| SBI Life Group Balance Plus Fund II | ₹25.75 | ₹869 Cr | 6.91% | - | |
| SBI Life Group Debt Plus Fund II | ₹25.81 | ₹281 Cr | 6.29% | - | |
| SBI Life Group Growth Plus Fund II | ₹25.48 | ₹237 Cr | 7.79% | - | |
| SBI Life Group Short Term Plus Fund II | ₹21.46 | ₹19 Cr | 5.95% | - | |
| SBI Life Group Money Market Plus Fund | ₹12.47 | ₹2 Cr | 0.99% | - |
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How to Buy ULIP Plans Online?
To buy the ULIP Plans online, follow these steps:
Step 1: Fill in your name and contact number in the form on this page to get started.
Note: Your details are kept confidential and will only be used to customize your benefits.
Step 2: You can also visit the plans just by clicking view plans below
Step 3: Once logged in, you'll be prompted to fill in your city, age, and annual income in the provided form. This information will be used to check the personalised benefits of the plans.
Step 4: After providing your personal information, you can compare ULIP plans from various insurance companies.
Step 5: Click the "Get Details" tab for more information after comparing.
You can also get FREE expert consultation; just click on the talk to an expert button.
Step 6: Review the details of the plan carefully. Once satisfied, click on the "Proceed" button and follow the prompts on the screen to move forward with the purchase.
Step 7: You will be prompted to enter essential details and specify the amount you want to invest. Select the preferred mode of payment for your investment.
Step 8: Provide your required KYC (Know Your Customer) details. This step is essential for regulatory compliance.
Step 9: Complete the payment process. Upon successful payment, you will receive confirmation of your purchase.
Conclusion
Buying ULIPs online presents a great alternative to the traditional offline method. From cost savings to convenience, online ULIPs offer a streamlined and potentially more beneficial approach to securing your financial future. So, if you're considering a ULIP, don't hesitate to explore the online options available. You might be surprised at the ease and advantages it offers.
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FAQs
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How do I maximize my ULIP returns?
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Invest for the long term (ULIPs benefit from market growth over time).
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Choose a ULIP with low charges (expense ratio).
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Align your investment strategy with risk tolerance (pick appropriate investment funds).
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Is ULIP withdrawal tax free?
ULIP withdrawals can be tax-free under certain conditions. If you withdraw the maturity benefit (a combination of accumulated fund value and death benefit) after the policy term ends, it may be tax-free. However, withdrawals within the first 5 years might be subject to taxes on any gains. It's always best to consult with a tax advisor for specific details based on your situation and the ULIP plan. -
What are the main benefits of the ULIP plan?
ULIPs offer a combination of benefits:-
Life Insurance Coverage: Provides financial protection for your loved ones in case of your death.
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Investment Potential: Opportunity to grow your wealth through market-linked investments.
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Tax Benefits: Potential tax exemptions on premiums paid and maturity benefits (subject to conditions).
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Flexibility: Some ULIPs allow you to switch between investment funds and make top-up investments.
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Can I withdraw the full amount from ULIP after 5 years?
ULIPs have a lock-in period of 5 years. During this period, full withdrawal might not be allowed or may come with penalties. After 5 years, you may be entitled to a partial withdrawal depending on the plan's terms. However, withdrawing the full amount might still not be an option until policy maturity. Always refer to your specific ULIP plan document for details on withdrawal options.
Insurers Offering ULIPs
Disclaimer: Policybazaar does not endorse, rate or recommend any particular insurer or
insurance product offered by an insurer.
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˜The insurers/plans mentioned are arranged in order of highest to lowest first year premium (sum of individual single premium and individual non-single premium) offered by Policybazaar’s insurer partners offering life insurance investment plans on our platform, as per ‘first year premium of life insurers as at 31.03.2025 report’ published by IRDAI. Policybazaar does not endorse, rate or recommend any particular insurer or insurance product offered by any insurer. For complete list of insurers in India refer to the IRDAI website www.irdai.gov.in
*All savings are provided by the insurer as per the IRDAI approved insurance
plan.
^The tax benefits under Section 80C allow a deduction of up to ₹1.5 lakhs from the taxable income per year and 10(10D) tax benefits are for investments made up to ₹2.5 Lakhs/ year for policies bought after 1 Feb 2021. Tax benefits and savings are subject to changes in tax laws.
+Returns Since Inception of LIC Growth Fund
¶Long-term capital gains (LTCG) tax (12.5%) is exempted on annual premiums up to 2.5 lacs.
++Source - Google Review Rating available on:- http://bit.ly/3J20bXZ
^^The information relating to mutual funds presented in this article is for educational purpose only and is not meant for sale. Investment is subject to market risks and the risk is borne by the investor. Please consult your financial advisor before planning your investments.