ICICI Prudential is one of the leading life insurance companies in India. ICICI Prudential Life Insurance Company is a joint venture company formed between the ICICI Bank, one of India's largest and most successful private financial services company and Prudential Plc., a leading international financial services group headquartered in the United Kingdom. ICICI Bank holds 74% and Prudential Plc. having 26% of the stake of the joint venture as per the government rules.

ICICI Prudential is the first private life insurer in India to have received a National Insurer Financial Strength rating of AAA from Fitch ratings. ICICI Prudential has also been voted as India's Most Trusted Private Life Insurer for three consecutive years in a row. The product ICICI Pru iCare has been voted the best product of the year in 2012. ICICI Prudential Life Insurance has been conferred the ‘Insurance Company of the Year Award 2011’ and ‘Company of the Year Award 2011 – Life Insurance’ at The Indian Insurance Awards 2011 instituted by the reputed insurance journal of India ‘Insurance Review’. They have also been awarded the prestigious award for the ‘Best Leading Private Player – Life Insurance 2011’ at the CNBC TV18 Best Bank and Financial Institution Awards for FY11.

as on March 31, 2011, Assets held are over 57,000 crores the total capital of the company stands at Rs. 4,780 crores and the company has underwritten over 10 million ICICI Prudential policies since inception.

ICICI Prudential Life Insurance - Product Portfolio

ICICI Prudential Term Plans:

The term plans help in protecting your family’s future and ensure that they lead their lives comfortably without any financial worries, even in your absence.

  • ICICI Pru iCare
  • ICICI Pru Pure Protect
  • ICICI Pru Life Guard
  • ICICI Pru Home Assure

ICICI Prudential ULIP Plans:

These are unit linked insurance plans which help you in managing your savings based on your risk appetite. They provide you with a choice of portfolio strategies for your savings and at the same time secure you against uncertainties of life.

  • ICICI Pru LifeStage Wealth II
  • ICICI Pru LifeTime Premier
  • ICICI Pru Pinnacle Super
  • ICICI Pru Elite Life
  • ICICI Pru Elite Wealth

ICICI Prudential Pension Plans:

ICICI prudential pension plans give you the benefit of life time income with a complete peace of mind.

  • ICICI Prudential Immediate Annuity

ICICI Prudential Child Plans:

ICICI Prudential Child Plans help your child receive guaranteed educational benefits and protect his dreams and aspirations.

  • ICICI Pru Smart Kid – Regular Premium
  • ICICI Pru SmartKid Premier

ICICI Prudential Traditional Plans:

These are low risk investment plans that help you save for specific goals in the future and provide protection for your family from financial distress in case of your untimely demise.

  • ICICI Pru Future Secure
  • ICICI Pru Whole Life
  • ICICI Pru Save n protect
  • ICICI Pru Cash Back

ICICI Prudential Health Insurance Plans:

ICICI Prudential health insurance plans  insure you and your family against expenses arising due to a medical emergency and uncertainty of health such as a hospitalisation or the onset of a critical illness.

  • ICICI Pru Health Saver
  • ICICI Pru Hospital Care II
  • ICICI Pru Crisis Cover

It is advisable to compare all ICICI Prudential life insurance plans from other life insurance companies in India to choose the best insurance plan that suits you the most.

ICICI Prudential Distribution Network:

ICICI bank has about 2000 branches in its network including its 1,100 micro-offices. It has over and 24 bancassurance partners.  As on June 30, 2011 ICICI Prudential Life Insurance has a network of approximately 1,400 offices and over 1,75,0000 advisors. Their online products are available through their websites directly.